Moe Hoda
Founder
Sizes the system, underwrites the economics, pressure-tests the EPC’s numbers. 20+ years on the utility, OEM, and customer sides of the deal.
The premise
The people who understand the technology don’t own the P&L. The people who own the P&L can’t check the math. Selemika closes that gap.
20+ years
Investor-owned utility
Global controls OEMs
Building-systems integrators
BESS & microgrids
01 · Founder & Principal
Moe Hoda
Career
Spec sheet
- Experience
- 20+ yrs
- Utility side
- California investor-owned utility
- OEM / integrator side
- Three global building-systems OEMs
- Focus
- BESS · Microgrids · Decarb
- Also
- EPC/EaaS modeling · Regulatory
Moe spent 20+ years building, financing, and delivering energy projects. Utility side at a California investor-owned utility. OEM side at three of the global building-systems manufacturers.
He has sat on every side of the deal you are about to sign.
02 · The bench
Who you actually get
Two people. Specialists only when an engagement truly needs one.
Rafid Hoda
CTO
Builds the tools: the assessments, the models, and the provenance system that tags every assumption as live, default, or manual. Has taught 30,000+ students to build software over 9 years.
03 · Operating principles
What we believe
Energy decisions are financial decisions.
Every recommendation carries a real DCF, a real IRR, and a sensitivity run. Not vendor math.
Incentives are perishable.
ITC rules, FEOC sourcing, SGIP funding: all of it moves quarterly. We track it.
Bill-based data beats published rates.
Tariff PDFs mislead by omission. We read your actual utility bills.
Every number should show its source.
Live, default, or manual. Every assumption in our tools says which.
live default manual
04 · Clients
Who we work with
CFOs, COOs, and Chief Energy Officers with a real capital decision on the desk: C&I operators, institutional and mission-driven portfolios, anyone under investor or regulatory pressure to decarbonize.